A national rollout gives a brand somewhere to hide. Spread a mediocre product across enough doors and the averages will ...
As the number of independent advisors has grown, the influence of intermediaries has grown as well. LIMRA’s 2023 U.S. Individual Sales Survey showed that 53% of all life insurance sales were done ...
The rapid evolution of the shopper journey and how to move a customer from the initial awareness phase through to the purchase and long-term loyalty status will once again take center stage as the ...